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Candy Crush Saga was the most downloaded app of 2013, [either / both] in Apple's App Store and Google's Play store. It was also the year's top revenue [earning / earned] app. The game has been downloaded over 500 million times since its [launched / launch] last year. Candy Crush Saga is the [currant / current] favourite among gamers. One addict, Deborah Alvarez, [beckons / reckons] she plays it at [least / last] 10 times a day. She said: “I play it in between breaks at work, before I go home, when I get home…It's [addict / addictive] ." Her [colleague / collage] Katie Newell said she has successfully avoided playing the game. "I know too many people who have fallen [hunter / prey] to Candy Crush. I can't talk to them. I have to block invites to Candy Crush. It's a slippery [slip / slope] ," she said.

Other top downloads of 2013 include the photo and video-sharing service Snapchat. Craig Palli, an [industrial / industry] expert, said: "Snapchat went from being a [niche / corniche] app to achieving much more [critical / acclaim] mass, so much so that Facebook was [reports / reportedly] willing to spend billions of dollars to [require / acquire] the company." Mobile communications [analyst / analysis] Simon Khalaf believes 2014 could be the year when mobile apps [seriously / serious] challenge the television industry. He said: "Every American [spends / spending] $100-plus per month on a service that is not personalized and not mobile. It's an area that's [ripen / ripe] for disruption….Someone will come up with new content, maybe a new device, and more importantly a better [company / business] model."

 


 

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