It has been officially declared that peach fuzz is the colour the year 2024. Pantone, the world's authority colour, has selected peach fuzz as the hue that will provide people maximum comfort 2024. Pantone is the go-to source information and advice colour schemes. It has named a colour the year since 2000. The deliberation panel for the upcoming year's shade stated that: "Peach fuzz brings belonging, and inspires recalibration and an opportunity nurturing." It added that in peach fuzz, "we can find peace within; impacting our wellbeing". Laurie Pressman, vice president the Pantone Colour Institute, said the colour's "cosy sensibility brings people together and enriches the soul".
The Pantone Matching System is an industry standard all things colour. In 2024, it is likely that industries graphic design, to fashion, to tech will incorporate peach fuzz their products, marketing and advertising. The company website states: "Pantone provides a universal language colour that enables colour-critical decisions through every stage the workflow brands and manufacturers." It adds: "Pantone's colour language supports all colour-conscious industries; textiles, apparel, beauty, interiors, architectural and industrial design, encompassing 10,000 colour standards multiple materials including printing, textiles, plastics, pigments, and coatings."
