Mastercard is removing its from its logo. It will have a that has no . Mastercard traditionally used a logo that had overlapping yellow and red and the word "Mastercard". It will drop the "Mastercard" in its , wordless logo. The new logo will be the on its credit cards, in and at sports . The company said over 80 per cent of people recognized the new logo without the word "Mastercard".
Mastercard did a lot of on how recognizable the new wordless logo was. It is of a to move from being a credit card company to a digital company. There are logos that have no words. Apple's bitten apple logo and Nike's swoosh are . Logos of smartphone are symbols. A design expert said a logo on a phone or watch needed to be . He said: "A 10-letter name is kind of a ."
